Effective Innovation
Turn innovation into measurable value creation. This course explains how to craft a focused innovation strategy, select the right types of innovation, and build an environment that supports creative thinking and disciplined execution. Learn how to manage advanced research initiatives and apply meaningful innovation metrics that track results. Replace unfocused experimentation with structured processes that improve returns and convert new ideas into sustainable competitive advantage.
Format
PDF Course
Course Lists
Duration
3 Hours
Course Information
Author: Steven Bragg
Course number: BM1009
Learning Objectives
- Recognize the different types of innovation strategies.
- Specify the outcomes to focus on when engaged in strategic experiments.
- Cite the advantages and disadvantages of both closed and open innovation systems.
- Specify the actions to take when trying to innovate in a fluid environment.
- Describe the characteristics of a successful innovator.
- Recognize the techniques used to improve an incremental innovation campaign.
- Specify the fundamental issues of product design.
- Recognize the steps that management can take to improve an internal crowdsourcing system.
- Specify the alternatives available for accessing the talent in cities, as well as the advantages and disadvantages of each one.
- Recognize the situations in which a collaborative community might be useful, and its characteristics.
- Specify the methods available for improving the success rate for an innovation rollout.
- Recognize the negative effects of issuing too many innovations.
- Identify the conceptual issues that apply to the measurement of innovation.
- Identify the situations to which each of the innovation metrics discussed would be most applicable.
Level: Overview
Instructional Method: QAS Self-Study
NASBA Category: Business Management and Organization
Prerequisites: None
Advance Preparation: None
Latest Review Date: October 2025
Program Registration Requirements: Click on the Enroll button to pay for and access the course. You will then be able to download the course as a PDF file, then take an on-line examination, and then download a certificate of completion if you pass the examination.
Program Refund Policy: For more information regarding administrative policies concerning complaints, refunds, and other matters, see our policies page.
